From search engine optimization to branding and promotions, our Marketing team is the expert at spreading the priceline message far and wide – capturing the hearts and imaginations of customers to get them to try our services, and keep them coming back for more.
Priceline is seeking a detail-oriented, highly motivated Marketing Specialist to support our growing portfolio of ancillary products, including trip protection, priceline Cruises, priceline Rewards™ Visa® Card, and other products and services that enhance the leisure travel experience.
In this role, you’ll join the Integrated Marketing Revenues team to support integrated marketing programs, promotional campaigns, and product optimization projects to drive product and revenue growth while working closely with our strategic partners to deliver on key KPIs.
This role will work with cross-functional product and technical teams, as well as key stakeholders, to manage the day-to-day operations of partner marketing campaigns, including promotion set up, creation of marketing materials, campaign performance reporting and more.
In addition, you will work directly with our third-party partners and Marketing teams to develop strategic growth plans, product optimization strategies, and manage the day-to-day operations of product performance and customer experience.
Our ideal candidate is a highly organized, detail-oriented collaborator that can manage a variety of projects in a high-paced environment.
•Work closely with the Integrated Marketing Revenues team, cross-functional teams, and third-party partners on strategizing execution and promotion of co-branded marketing campaigns.
•Leverage priceline’s brand and digital marketing strength to develop custom marketing strategies that drive value to priceline customers, product sales, and incremental revenue.
•Work closely with third-party partners and cross-functional teams to develop product optimization strategies. Measure the impact and identify actionable insights across executions to advise on future strategy.
•Own the product optimization operational process, including the setup, tracking and analysis of product testing performance.
•Create campaign recaps and share results with third-party partners.
•Work closely with third-party partners and internal Customer Service to resolve common customer pain points and propose product improvements to applicable teams.
•Participate in evaluating new partner relationships, source consumer insights, and develop POVs and competitive reviews, to assist in selecting new ancillary products.
•Partner with Director and Senior Manager on other projects as needed.
Required Skills & Experience:
• Relevant Bachelor’s or equivalent degree
• 1-3 years experience as a marketer in a consumer brand
• Proficiency in Microsoft Word, Excel and Power Point
• Ability to manage multiple projects; must be detail oriented and highly skilled in time management
• Excellent verbal and written communication skills
• Great initiative with the ability to be a collaborative and team player
• Able to anticipate needs and develop options
• Superior follow through, organization, and attention to detail
• Manage to a deadline.
• Must be able to build relationships with cross-functional teams.
Priceline is an equal opportunity employer in accordance with all applicable federal, state and local laws.