Senior Director, Brand Marketing
From search engine optimization to branding and promotions, our Marketing team is the expert at spreading the priceline message far and wide – capturing the hearts and imaginations of customers to get them to try our services, and keep them coming back for more.
Why this job’s a big deal:
We are seeking a motivated brand marketer to lead one of the most iconic brands in travel. This role, reporting to the Chief Marketing Officer, will be responsible for defining Priceline’s brand strategy, creating best-in-class brand advertising campaigns, and collaborating cross-functionally on data-driven execution.
In this role you will get to:
Own brand strategy and execute large-scale omnichannel brand-building creative campaigns
Lead, partner with, and motivate creative & research agency partners
Champion consistent cross-functional brand expression across internal and external touchpoints
Operate with a test and learn approach, consistently using data to inform decision making
Develop and maintain regular reporting painting a clear picture of brand performance and its impact on the business
Work with product teams to identify, and potentially influence, product features that can serve as response-driving marketing messages
Strategically plan work upstream for future projects and initiatives, pivot as required downstream to support business needs
Own Brand Marketing P&L, from forecasting to monthly reporting
Who you are:
Someone who actively seeks diverse viewpoints, and is comfortable with cross-functional collaboration across all levels of the organization
A proactive leader who is energetic and collaborative, with strong creative acumen, and strategic-based judgement
Capable of crafting a clear strategic brand vision, and have a proven track record of effective execution
Demonstrated ability to evaluate and prioritize efforts based on return on investment to the business
Excellent leadership and team building/management skills, and can provide clear and concise direction and feedback to internal and external partners
Natural curiosity and interest in the analysis of market trends, and the identification of new market opportunities
Demonstrated history of living the values important to Priceline: Customer, Innovation, Team, Accountability and Trust.
The Right Results, the Right Way is not just a motto at Priceline; it’s a way of life. It’s therefore essential that you also meet our high standard of ethics, honesty, transparency and compliance.
Who we are:
WE ARE PRICELINE.
Our success as one of the biggest players in online travel is all thanks to our incredible, dedicated team of talented employees. Priceliners are focused on being the best travel deal makers in the world, fueled by our passion to help everyone experience the moments that matter most in their lives. Whether it’s a dream vacation, your cousin’s graduation, or your best friend’s wedding – we make travel affordable and accessible to our customers.
Our culture is unique and inspiring (that’s what our employees tell us). We’re a grown-up, startup. We deliver the excitement of a new venture, without the struggles and chaos that can come with a business that hasn’t stabilized.
We’re on the cutting edge of innovative technologies. We keep the customer at the center of all that we do. Our ability to meet their needs relies on the strength of a workforce as diverse as the customers we serve. We bring together employees from all walks of life and we are proud to provide the kind of inclusive environment that stimulates innovation, creativity and collaboration.
Priceline is part of the Booking Holdings, Inc. (Nasdaq: BKNG) family of companies, a highly profitable global online travel company with a market capitalization of over $80 billion. Our sister companies include Booking.com, BookingGo, Agoda, Kayak and OpenTable.
If you want to be part of something truly special, check us out!
Diversity, Equity and Inclusion – Our Commitment
Priceline ensures equal employment opportunity to all employees and applicants without discrimination or harassment based on race, religious creed, color, age, sex, sexual orientation, gender identity, national origin, religion, marital status, medical condition, disability, military service, pregnancy, childbirth and related medical conditions, or any other classification protected by governing law.